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Writing & Research

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Peer-reviewed evidence presented as interactive decks. Free access with email.

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From the Practice

February 27, 2026 Newsletter
You're drifting and you don't know it

The more I dig into AI, the more I find so many wonderful metaphors for thinking about human thinking. One of these is something called context drift.

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February 20, 2026 Newsletter
Start treating people like they're an AI

If you spent any time with AI models, you'll know that each one of them has a different personality to it. And they also work in differently. They...

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February 13, 2026 Newsletter
Treasure hunting

In their fascinating book Why Greatness Can't Be Planned, Kenneth Stanley and Joel Lehman discuss the idea of achieving one's objectives, particularly...

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February 06, 2026 Newsletter
How to have great conversations

There's a genre of funny skits popping up around the internet about conversations and how ChatGPT has ruined our ability to connect with others. We...

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January 30, 2026 Newsletter
Even $100M entrepreneurs get nervous (here's why)

If you've been living under a rock, you may not have seen the latest interview that's taking the entrepreneurial side of the internet by storm—Alex...

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January 21, 2026 Newsletter
Why aren't my DMs being answered?

This is a long one. If you can't read it now, do yourself a favour and mark it unread and come back to it. It'll change how you think about...

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January 14, 2026 Newsletter
Stop avoiding conflict. Use this framework instead.

I've been chatting with one of my clients recently about "conflict avoidance" and what's come out of the discussion has been so valuable that I have to...

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January 07, 2026 Newsletter
The forbidden fruit of social interaction

Hope you had a good break and that you're back to full power in the new year. I want to give you a lens today that I think will permanently change your...

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December 18, 2025 Newsletter
Your mission, should you choose to accept it

It was around my 30th funeral (or so I think, they all blur together at this point) that my life changed.

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December 11, 2025 Newsletter
I messed up this week

A couple days ago, I had a prospect call with a young founder out of SF. He was raising a seed round, and was looking for help refining the pitch. We...

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December 04, 2025 Newsletter
How to deliver bad news

The worst thing you can do when delivering bad news is to slap some fake empathy on your face and let fake concern tinge your tone of voice. People...

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November 27, 2025 Newsletter
10 research-backed tools to calm down

Rudyard Kipling wrote, to my mind, one of the best poems for these modern times: If you can keep your head when all about you

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November 20, 2025 Newsletter
How to get buy-in for your decisions

I spoke with a founder this week who was convinced she couldn't tell her mission-driven story in a fundraising pitch.

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November 13, 2025 Newsletter
Trying harder will make it worse

(Required reading - "The inner game of Tennis" by Timothy Gallwey)

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November 05, 2025 Newsletter
If I could only tell you one thing about communication...

If I could bottle up everything I know about communication and presence and give it to you in one sentence, it would be this:

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October 29, 2025 Newsletter
I stopped asking AI for answers — and that’s when it got powerful

AI words slip off the surface of our brains precisely because they’re average (that’s how LLMs work—through statistical probability), they’re not...

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October 22, 2025 Newsletter
If your product is good, why are you afraid?

Alex Hormozi likes to talk about this parable when he’s discussing price:If you had a ferarri that you offered to sell to someone for $5k, and they...

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October 15, 2025 Newsletter
Influence isn’t cognitive. It’s biological.

Every elite performer has two feedback systems running simultaneously (I call them the DualLoop):the biological loop (state control), andthe...

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October 08, 2025 Newsletter
Axios charges $$$ for this. You’ll get it here free.

In the decade and a half that I worked for companies, I’ve never seen corporate comms done right. In fact, at the beginning of my journey as a solo...

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October 01, 2025 Newsletter
Colorless green ideas sleep furiously (and so do your audiences)

Every presentation is a story. The trouble is, most are tragedies.

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September 25, 2025 Newsletter
Don’t pitch your idea until you’ve done this first

My earliest jobs (post-army) were in knowledge work of the most blue-collar kind: schools. There is a particular kind of frustration you experience...

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September 17, 2025 Newsletter
Influence starts before you open your mouth

I have a friend that’s the COO of a $1B startup out of London. He has what I would say is an average background for a founder - a few years in...

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September 10, 2025 Newsletter
Cold outreach is like asking for a date. Most people are doing it wrong. [S&D #1]

If you’ve been online for any length of time, you’ve probably had the experience of someone showing up in your inbox, offering you services you don’t...

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